The Premium Breed

PRESS RELEASE

The Premium Breed of Corned Beef

Angus Beef has been a popular choice in fine dine restaurants and steakhouses for its tender meat and rich beef taste. Now, Angus steak lovers will be thrilled to know that their favorite high-quality beef can now be found in a can of Highlands Corned Beef!

Highlands Corned Beef is the very first corned beef out there in the market that’s made with Angus Beef. Why Angus Beef? Because good beef starts with good breed and Angus is a premium breed of cattle that gives high-quality beef. Highlands Corned Beef is filled with the rich beef taste of Angus and has long and juicy beef strands. It has no artificial flavors, so expect that every strand is bursting with the natural taste of Angus Beef. Just imagine having the premium goodness of that mouth-watering Angus Beef in a corned beef, it will surely spice up any meal!

Angus Beef has been identified as a beef priced at a premium due to its superior quality and taste. But now you can enjoy the premium taste of Angus beef without spending a great deal of money because Highlands Corned Beef is reasonably priced at only P41.50 per 180g. Experience the taste of superior beef; Highlands Corned Beef is certainly a premium breed of corned beef.


The Premium Breed of Exceptional Talents


The New Breed of Actor: Jake Cuenca

Jake is the type of actor who wouldn’t just play a role but would really internalize to become the character he has to portray. “I always challenge myself to be different and not become “me” when I portray a certain role. I want every role I play to be unique and authentic.” Jake explains. His versatility in playing different roles and willingness to learn is what contributed to his success. Jake is always striving to be better and never stops pushing himself to improve his acting skills. He is now reaping the benefits of all his hard work as his career continues to soar into new heights. From cameo roles, he now stars in top rating TV shows and films. Jake Cuenca is truly a new breed of actor as he shows that discipline and passion coupled with hard work really pays off.



The New Breed of Athlete: James Younghusband

James is the English-Filipino midfielder for the RP National Football team also known as the “Azkals”. It took James a lot of patience and persistence to be where he is now, “There has to be a sense of discipline in becoming an athlete, I undergo rigorous practices and take care of my body”. But despite his rising popularity, James keeps himself grounded. “Football is not just a sport I play but a culture I help spread. And with its popularity, I have to make sure that I am responsible on all my actions on and off the pitch.” What makes James a new breed of athlete is his motivation in football. James plays football not for the fame and glory but his desire to make the sport bigger in the Philippines.



The New Breed of Filmmaker: Paul Soriano

Paul is a perfectionist and very passionate about his work, he makes sure that the heart of his stories is always told well. Paul started his career doing AVPs, music videos and events before heading to the direction of making TV commercials and films. “My style is very visual, with pretty pictures that help tell the story well. The challenge for me always is to keep every project visually entertaining without compromising the message or the story. I take risks, and I learn from it.” Paul is able to achieve his success with patience, determination and giving his best in every project no matter how big or small. Paul is a new breed of filmmaker as he takes things to another level, sets new standards for himself, reaches for the unreachable and makes the impossible possible.



The New Breed of Entrepreneur: Luke Landrigan

Luke is the first Filipino to become a part of the Billabong South East Asia Surf Team and he also represents surfing in the Philippines. Luke’s passion for surfing inspired him to put up his very own surf school in La Union. “I make people experience what Mother Nature has to offer, and I enjoy and deal with it at the same time. What other business out there offers you the same feeling and stoke you get from riding a wave?” Luke believes that his enthusiasm and knowledge in his business is what propelled it to its success. Luke is a new breed of entrepreneur as he is a hands-on boss and he works hard to keep his surfing expertise at a high level by competing and traveling so he can teach only the best to his students.



The New Breed of Dancer: Angelo Cacciatore

The half Italian dancer is equipped with a competitive background in dancing as he studied ballet in a prestigious school for 8 years in Italy. Angelo has an extensive knowledge in ballet dance but his skills are not limited to the genre, as he can perform any type of dance. According to him in order to become a professional dancer, one must be very disciplined, possess a good health and good body. “In everything I do, I put my 100% concentration in it. I always prioritize my responsibilities as a dancer, before and after a performance.” Angelo is a new breed of dancer as he is never selfish in his craft. He doesn’t just dance to show off his skills but to inspire his audience with his performance.



Why these New Breed of Talents Love their Highlands Corned Beef


“If you love steak like I do, you’ll surely love Highlands Corned Beef.” – James


“It’s exciting to know that it’s the first corned beef out there that’s made with Angus Beef, it really pays to be a breed apart.” – Jake


“I like how Highlands Corned Beef has no artificial flavors, you can tell it’s all natural Angus Beef with the richness of the beef’s taste.” –Luke


“Good beef starts with the breed, and Highlands Corned Beef is definitely a premium breed.” –Angelo


“Highlands Corned Beef is a breed apart from my old corned beef since it’s made with the high-quality Angus Beef” -Paul

Thanks to Juan Manila for some of the pictures used here.